Making the world smoke-free… sounds kind of naïve, right? How about we make it risk-free? Well, since its inception, Switch has constantly been involved in creating strategies that could fully meet the customers’ needs and simultaneously, cut down on their nicotine intake to the minimal. Initially, Switch introduced its range of Pods with 5% nicotine strength, compatible with its S1 and S2 devices. However, aiming for a risk-free smoking environment, the next step was to gradually minimize the nicotine dependency. Being a responsible brand, Switch has always openly emphasized on the principle, ‘letswitch, but to quit’. Going with the same...
November 03, 2020
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